GEOGRAPHIC INFORMATION |
12 Months Ended | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
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Dec. 31, 2023 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| Segment Reporting [Abstract] | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| GEOGRAPHIC INFORMATION |
The
Company operates as one
operating segment. Operating segments are defined as components of an enterprise for which separate financial information is evaluated
regularly by the Chief Operating Decision Maker, who is the Chief Executive Officer, in deciding how to allocate resources and assessing
performance. Over the past few years, the Company has completed several acquisitions. These acquisitions have allowed the Company to expand
its offerings, presence and reach in various markets. While the Company has offerings in multiple enterprise markets, the Company’s
business operates in one segment which is the High Impact Advertising solutions, and the Company’s Chief Operating Decision Maker
evaluates the Company’s financial information and resources and assesses the performance of these resources on a consolidated basis.
The
following table presents the total revenue for the years ended December 31, 2023, 2022 and 2021, allocated to the geographic areas in
which they were generated:
The
total revenue is attributed to geographic areas based on the location of the end-users.
The
following table presents the locations of the Company’s long-lived assets as of December 31, 2023 and 2022:
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