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Revenue (Tables)
 9 Months Ended
Apr. 30, 2024
Revenue from Contract with Customer [Abstract]  
Schedule of Disaggregation of Revenue
The following table presents the percentages of consolidated net sales disaggregated by sales channels:
Three months ended April 30,Nine months ended April 30,
2024202320242023
Wholesale — Distributors
60.4 %68.6 %66.6 %68.9 %
Wholesale — California direct to trade(a)
16.0 17.5 16.9 17.4 
DTC(b)
23.6 13.9 16.5 13.7 
Net sales(c)
100.0 %100.0 %100.0 %100.0 %
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(a) Includes $0.7 million of sales related to bulk and grape sales for both the nine months ended April 30, 2024 and 2023.
(b) Includes shipping and handling revenue of $1.2 million and $0.3 million for the three months ended April 30, 2024 and 2023, respectively, and $2.4 million and $1.4 million for the nine months ended April 30, 2024 and 2023, respectively.
(c) For the three and nine months ended April 30, 2024, excludes lease income of $0.3 million and $2.2 million, respectively, from Geyserville winery acquired in June 2023.