Restructuring and Other Exit Costs

From time to time, the Company may initiate restructuring actions designed to improve operational efficiency, optimize its

cost structure, and better align its workforce and operations with business needs and strategic priorities. These actions

may include workforce reductions and other organizational realignments intended to support the Company’s long-term

objectives. The Company records employee severance and other termination costs that meet the requirements for

recognition in accordance with the relevant guidance of ASC 420, Exit or Disposal Cost Obligations, or ASC 712,

Compensation – Nonretirement Postemployment Benefits, as applicable.

A summary of our Restructuring and Other Exit costs activity is presented as follows:



	(in thousands)

Restructuring liability as of December 31, 2024	$313
Restructuring charge	3,043
Amounts paid	(313)
Restructuring liability as of December 31, 2025	$3,043

During the year ended December 31, 2025, the Company implemented a cost-reduction plan designed to improve

operating efficiency and align its cost structure with revenue levels. The Company incurred approximately $3.0 million of

restructuring costs during 2025 related to this plan, primarily reflected within Sales and Operations expense.

For the year ended December 31, 2024, we implemented several measures to pursue greater efficiency, including

planned layoffs to further reduce our company size by approximately 100 employees ("2024 Restructuring Plan"). The

Company incurred restructuring costs of $8.5 million for the year ended December 31, 2024, of which $1.9 million was

included in Research and Development expenses, $1.6 million was included in Sales and Operations expenses, and

$5.0 million was included in General and Administrative expenses.

For the year ended December 31, 2023, we announced planned layoffs to reduce our company size by approximately 250

employees across the Retail Media and Performance Media segments ("2023 Restructuring Plan"). The Company

incurred restructuring costs of $23.0 million for the year ended December 31, 2023, of which $3.5 million was included in

Research and Development expenses, $13.9 million was included in Sales and Operations expenses, and $5.6 million

was included in General and Administrative expenses.