v3.26.1
Pay vs Performance Disclosure - USD ($)
12 Months Ended
Dec. 31, 2025
Dec. 31, 2024
Dec. 31, 2023
Dec. 31, 2022
Dec. 31, 2021
Pay vs Performance Disclosure          
Pay vs Performance Disclosure, Table
Value of Initial Fixed $100
Investment Based On:
Summary
Summary
Average
Summary
Average
Peer Group
Net
Income
($
million
s)
Compensation
Compensation
Compensation
Compensation
Compensation
Compensation
Total
Total
Fiscal
Table Total
Actually Paid
Table Total
Actually Paid
Table Total
Actually Paid
Shareholder
Shareholder
Adjusted
Year
for PEO
(Clarken)
to PEO
(Clarken)
for PEO
(Komasinski)
to PEO
(Komasinski)
for non-PEO
NEOs
to non-PEO
NEOs
Return
Return
EBITDA
($
millions)
(a)
(b)
(c)
(b)
(c)
(d)
(e)
(f)
(g)
(h)
(i)
2025
$440,044
$(10,871,266)
$12,477,560
$7,894,728
$4,670,402
$(1,486,790)
$100.49
$120.18
$149
$407
2024
$10,655,670
$22,606,625
N/A
N/A
$4,299,117
$8,199,560
$192.88
$103.66
$115
$390
2023
$9,213,663
$8,037,540
N/A
N/A
$3,482,977
$2,911,501
$123.45
$80.02
$55
$302
2022
$7,063,702
$109,157
N/A
N/A
$2,573,107
$(84,334)
$127.06
$49.66
$11
$267
2021
$9,573,644
$17,678,710
N/A
N/A
$1,879,611
$5,097,357
$189.52
$94.84
$138
$323
       
Company Selected Measure Name Adjusted EBITDA        
Named Executive Officers, Footnote Megan Clarken was our PEO from November 25, 2019 through February 15, 2025. Michael Komasinski has been our PEO since February 15, 2025.        
Peer Group Issuers, Footnote The peer group used is the Nasdaq Internet Index, as used in the Company's performance graph in our annual report. Total
shareholder return is calculated by assuming that a $100 investment was made on the day prior to the first fiscal year reported
below and reinvesting all dividends until the last day of each reported fiscal year.
       
Adjustment To PEO Compensation, Footnote Compensation actually paid does not mean that our PEO was actually paid those amounts in the listed year, but this is a dollar
amount derived from the starting point of summary compensation table total compensation under the methodology prescribed
under the relevant rules as shown in the adjustment tables below.
PEO (Clarken)
Prior FYE
12/31/2024
Current FYE
12/31/2025
Fiscal Year
2025
Summary Compensation Table Totals
$440,044
− Change in Pension Value and Above Market Non-Qualified
Deferred Compensation
—
− Grant Date Fair Value of Option Awards and Stock Awards
Granted in Fiscal Year
—
+ Fair Value at Fiscal Year-End of Outstanding and Unvested
Option Awards and Stock Awards Granted in Fiscal Year
—
+ Change in Fair Value of Outstanding and Unvested Option
Awards and Stock Awards Granted in Prior Fiscal Years
$(10,389,364)
+ Fair Value at Vesting of Option Awards and Stock Awards
Granted in Fiscal Year That Vested During Fiscal Year
—
+ Change in Fair Value as of Vesting Date of Option Awards
and Stock Awards Granted in Prior Fiscal Years For Which
Applicable Vesting Conditions Were Satisfied During Fiscal
Year
$(921,946)
− Fair Value as of Prior Fiscal Year-End of Option Awards and
Stock Awards Granted in Prior Fiscal Years That Failed to
Meet Applicable Vesting Conditions During Fiscal Year
—
‘+ Value of Dividends or other Earnings Paid on Stock or Option
Awards not Otherwise Reflected in Fair Value or Total
Compensation
—
Compensation Actually Paid
$(10,871,266)
PEO (Komasinski)
Prior FYE
12/31/2024
Current FYE
12/31/2025
Fiscal Year
2025
Summary Compensation Table Totals
$12,477,560
− Change in Pension Value and Above Market Non-Qualified
Deferred Compensation
—
− Grant Date Fair Value of Option Awards and Stock Awards
Granted in Fiscal Year
$(10,043,994)
+ Fair Value at Fiscal Year-End of Outstanding and Unvested
Option Awards and Stock Awards Granted in Fiscal Year
$5,461,162
+ Change in Fair Value of Outstanding and Unvested Option
Awards and Stock Awards Granted in Prior Fiscal Years
$—
+ Fair Value at Vesting of Option Awards and Stock Awards
Granted in Fiscal Year That Vested During Fiscal Year
—
+ Change in Fair Value as of Vesting Date of Option Awards
and Stock Awards Granted in Prior Fiscal Years For Which
Applicable Vesting Conditions Were Satisfied During Fiscal
—
− Fair Value as of Prior Fiscal Year-End of Option Awards and
Stock Awards Granted in Prior Fiscal Years That Failed to
Meet Applicable Vesting Conditions During Fiscal Year
—
‘+ Value of Dividends or other Earnings Paid on Stock or Option
Awards not Otherwise Reflected in Fair Value or Total
Compensation
—
Compensation Actually Paid
$7,894,728
*The assumptions used for determining the fair values shown in these tables are materially consistent with those used to determine the fair values disclosed as of
the grant date of such awards.
       
Non-PEO NEO Average Total Compensation Amount $ 4,670,402 $ 4,299,117 $ 3,482,977 $ 2,573,107 $ 1,879,611
Non-PEO NEO Average Compensation Actually Paid Amount $ (1,486,790) 8,199,560 2,911,501 (84,334) 5,097,357
Adjustment to Non-PEO NEO Compensation Footnote These amounts are the average of compensation actually paid for our NEOs other than our PEO in each listed year.
Compensation actually paid does not mean that these NEOs were actually paid those amounts in the listed year, but
this is a dollar amount derived from the starting point of Summary Compensation Table total compensation under the
methodology prescribed under the SEC's rules as shown in the table below, with the indicated figures showing an
average of such figure for all NEOs other than our PEO in each listed year.
Average NEO
Prior FYE
12/31/2024
Current FYE
12/31/2025
Fiscal Year
2025
Summary Compensation Table Total
$4,670,402
− Change in Pension Value and Above Market Non-Qualified Deferred Compensation
—
− Grant Date Fair Value of Option Awards and Stock Awards Granted in Fiscal Year
$(3,944,264)
+ Fair Value at Fiscal Year-End of Outstanding and Unvested Option Awards and Stock
Awards Granted in Fiscal Year
$1,482,090
+ Change in Fair Value of Outstanding and Unvested Option Awards and Stock Awards
Granted in Prior Fiscal Years
$(3,362,963)
+ Fair Value at Vesting of Option Awards and Stock Awards Granted in Fiscal Year That
Vested During Fiscal Year
—
+ Change in Fair Value as of Vesting Date of Option Awards and Stock Awards Granted in
Prior Fiscal Years For Which Applicable Vesting Conditions Were Satisfied During Fiscal
Year
$(332,056)
− Fair Value as of Prior Fiscal Year-End of Option Awards and Stock Awards Granted in Prior
Fiscal Years That Failed to Meet Applicable Vesting Conditions During Fiscal Year
—
‘+ Value of Dividends or other Earnings Paid on Stock or Option Awards not Otherwise Reflected in
Fair Value or Total Compensation
—
Compensation Actually Paid
$(1,486,790)
*Note that the fair value assumptions shown with respect to footnote (c) apply to the figures in this table as well.
       
Compensation Actually Paid vs. Total Shareholder Return
Image 2.jpg
       
Compensation Actually Paid vs. Net Income
3.jpg
       
Compensation Actually Paid vs. Company Selected Measure
Image 1.jpg
       
Tabular List, Table
Most Important Financial Performance Measures
Contribution ex-TAC
Adjusted EBITDA
Retail Media Contribution ex-TAC
       
Total Shareholder Return Amount $ 100.49 192.88 123.45 127.06 189.52
Peer Group Total Shareholder Return Amount 120.18 103.66 80.02 49.66 94.84
Net Income (Loss), Including Portion Attributable to Noncontrolling Interest $ 149,000,000 $ 115,000,000 $ 55,000,000 $ 11,000,000 $ 138,000,000
Company Selected Measure Amount 407,000,000 390,000,000 302,000,000 267,000,000 323,000,000
Additional 402(v) Disclosure Represents the total compensation paid to our PEO in each listed year, as shown in our Summary Compensation Table for
such listed year.
These amounts are the average of the total compensation paid to our NEOs other than our PEO in each listed year,
as shown in our Summary Compensation Table for such listed year. The names of the non-PEO NEOs in each year
are listed in the table below.
Fiscal Year Position
Officer Name
2021
2022
2023
2024
2025
Sarah Glickman
NEO
NEO
NEO
NEO
NEO
Ryan Damon
NEO
NEO
NEO
NEO
NEO
Brian Gleason
N/A
N/A
N/A
NEO
NEO
Total shareholder return is calculated by assuming that a $100 investment was made on the day prior to the first fiscal year
reported below and reinvesting all dividends until the last day of each reported fiscal year.
The dollar amounts reported are the Company's net income reflected in the Company’s audited financial statements.
       
Measure:: 1          
Pay vs Performance Disclosure          
Name Contribution ex-TAC        
Non-GAAP Measure Description In the Company's assessment Adjusted EBITDA is the financial performance measure that is the most important financial
performance measure (other than total shareholder return and net income) used by the company in 2025 to link compensation
actually paid to performance. Adjusted EBITDA can be determined from net income by adding back financial income
(expense), income taxes, depreciation and amortization, and adjusting to eliminate the impact of equity awards compensation
expense, pension service costs, certain restructuring, integration and transformation costs, certain acquisition costs and a loss
contingency related to a regulatory matter.
       
Measure:: 2          
Pay vs Performance Disclosure          
Name Adjusted EBITDA        
Measure:: 3          
Pay vs Performance Disclosure          
Name Retail Media Contribution ex-TAC        
Megan Clarken [Member]          
Pay vs Performance Disclosure          
PEO Total Compensation Amount $ 440,044 $ 10,655,670 $ 9,213,663 $ 7,063,702 $ 9,573,644
PEO Actually Paid Compensation Amount $ (10,871,266) $ 22,606,625 $ 8,037,540 $ 109,157 $ 17,678,710
PEO Name Megan Clarken        
Michael Komasinski [Member]          
Pay vs Performance Disclosure          
PEO Total Compensation Amount $ 12,477,560        
PEO Actually Paid Compensation Amount $ 7,894,728        
PEO Name Michael Komasinski        
PEO | Megan Clarken [Member] | Aggregate Change in Present Value of Accumulated Benefit for All Pension Plans Reported in Summary Compensation Table          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount $ 0        
PEO | Megan Clarken [Member] | Aggregate Grant Date Fair Value of Equity Award Amounts Reported in Summary Compensation Table          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 0        
PEO | Megan Clarken [Member] | Year-end Fair Value of Equity Awards Granted in Covered Year that are Outstanding and Unvested          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 0        
PEO | Megan Clarken [Member] | Year-over-Year Change in Fair Value of Equity Awards Granted in Prior Years That are Outstanding and Unvested          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount (10,389,364)        
PEO | Megan Clarken [Member] | Vesting Date Fair Value of Equity Awards Granted and Vested in Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 0        
PEO | Megan Clarken [Member] | Change in Fair Value as of Vesting Date of Prior Year Equity Awards Vested in Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount (921,946)        
PEO | Megan Clarken [Member] | Prior Year End Fair Value of Equity Awards Granted in Any Prior Year that Fail to Meet Applicable Vesting Conditions During Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 0        
PEO | Megan Clarken [Member] | Dividends or Other Earnings Paid on Equity Awards not Otherwise Reflected in Total Compensation for Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 0        
PEO | Michael Komasinski [Member] | Aggregate Change in Present Value of Accumulated Benefit for All Pension Plans Reported in Summary Compensation Table          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 0        
PEO | Michael Komasinski [Member] | Aggregate Grant Date Fair Value of Equity Award Amounts Reported in Summary Compensation Table          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount (10,043,994)        
PEO | Michael Komasinski [Member] | Year-end Fair Value of Equity Awards Granted in Covered Year that are Outstanding and Unvested          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 5,461,162        
PEO | Michael Komasinski [Member] | Year-over-Year Change in Fair Value of Equity Awards Granted in Prior Years That are Outstanding and Unvested          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 0        
PEO | Michael Komasinski [Member] | Vesting Date Fair Value of Equity Awards Granted and Vested in Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 0        
PEO | Michael Komasinski [Member] | Change in Fair Value as of Vesting Date of Prior Year Equity Awards Vested in Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 0        
PEO | Michael Komasinski [Member] | Prior Year End Fair Value of Equity Awards Granted in Any Prior Year that Fail to Meet Applicable Vesting Conditions During Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 0        
PEO | Michael Komasinski [Member] | Dividends or Other Earnings Paid on Equity Awards not Otherwise Reflected in Total Compensation for Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 0        
Non-PEO NEO | Aggregate Change in Present Value of Accumulated Benefit for All Pension Plans Reported in Summary Compensation Table          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 0        
Non-PEO NEO | Aggregate Grant Date Fair Value of Equity Award Amounts Reported in Summary Compensation Table          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount (3,944,264)        
Non-PEO NEO | Year-end Fair Value of Equity Awards Granted in Covered Year that are Outstanding and Unvested          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 1,482,090        
Non-PEO NEO | Year-over-Year Change in Fair Value of Equity Awards Granted in Prior Years That are Outstanding and Unvested          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount (3,362,963)        
Non-PEO NEO | Vesting Date Fair Value of Equity Awards Granted and Vested in Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 0        
Non-PEO NEO | Change in Fair Value as of Vesting Date of Prior Year Equity Awards Vested in Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount (332,056)        
Non-PEO NEO | Prior Year End Fair Value of Equity Awards Granted in Any Prior Year that Fail to Meet Applicable Vesting Conditions During Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 0        
Non-PEO NEO | Dividends or Other Earnings Paid on Equity Awards not Otherwise Reflected in Total Compensation for Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount $ 0